Why Populis? Because it's all about you, our friends and allies, our brothers and sisters who want to drink delicious, honest wine. There is not enough wine with soul that we can afford to drink... and we like to drink!
We work to find amazing vineyards all over Northern California where the farming is top notch. Herbicides? NO! Synthetic pesticides? No! Organic farming? Always! Old vines? Duh! Complex, out of this world terroir? FOR SURE! And once we hunt down these special vineyards we do all we can to not screw it up -- and by that we mean no additions, no intervention, no tomfoolery-- just straight up fermented juice.